The subject of organic traffic is big. It is greatly in demand by all. Imagine, who doesn’t welcome free and fair direct organic traffic from search engines?

SEO techniques are very crucial for the success of achieving website traffic.  Though there are many tricks to increase organic traffic, learning SEO basics and proven methods of SEO assist in attaining consistent traffic.

Particularly, during the pandemic period, when businesses were depending primarily on SEO organic traffic, many digital marketing companies in Hyderabad, have offered their extremely valuable services to help businesses thrive.

In this blog post, we’ll see what exactly is organic traffic and how it works.

What is organic traffic?

Organic traffic is one of the search engine terms used to describe visits to a website coming from search engine’s organic results.

This is an unpaid service.

That is when a user types a query in a search engine, they are presented with a set of results.

The SERP pages include both the top ranking pages appearing in organic results.

Organic Results

How to achieve organic traffic?

We’ll talk about SEO basics in the next paragraph, but let’s dig about site traffic.

They say, once you launch your website, it is important to apply SEO basics. 

That’s true.

But there are also other things like –

Keyword research

Creating optimized content

Optimizing title tags

There are also SEO advanced techniques to learn for significantly achieving organic visibility and traffic.

What are SEO basics to learn?

Google search accounts for more traffic than all other sources of traffic combined.

Google being a giant search engine, there’s a lot of competition that goes out battling for top rank.

However, if one is sticking with organic traffic with some of the top leading techniques like – consistent publishing, producing most valuable long form content that has more shelf life and stands ever green, you are likely to stay ahead in Google ranking. In this process, you are also required to apply SEO keywords and white hat SEO techniques to stay competitive and be found in top search results.

How does SEO help?

SEO drives organic traffic and it is consistent. Where to find the best SEO keywords? There are many free and paid tools available to select top performing keywords for your website.

Some of the leading keywords tools are:

• Ahrefs keyword explorer
• Google keyword tool
• SEMRush
• WordTracker
• WordStream
• Moz
• Uber Suggest

However, to learn how to apply some of the best techniques and select the keywords, you’ve got to do Google ad and digital marketing certifications that would bring a practical view of applications.

Remember, SEO techniques should be part of your strategy.  Some of the other techniques are in practice by a digital marketing agency in Hyderabad.

With professional experience and a skilled SEO team, Digital marketing service provider in Hyderabad has been imparting SEO services and contributing how to increase organic traffic.

SEO also enables free traffic and as this is the biggest benefit that small businesses who cannot afford to pay for premium advertising, prefer to choose organic traffic methods.

Getting your website on Google with the help of SEO not only ranks your website higher, but you will be able to generate traffic to convert to sales, service and much more.

In fact SEO is one proven tool for organic traffic.

Amongst thousands of websites listed in Google search engine, it remains a major concern to make your business visible and search-able.

Therefore, faster discovery and higher visibility is achieved with backlinks, h1 tags, meta description and Google search console.

Google Search Console provides recommendations to improve and optimize your website.

In this process, sitemap is an important step.

Submit your sitemap of all important pages to Search Console. 

To find your sitemap, type the following URL into your browser.

website.com/sitemap.xml

website.com/sitemap_index.xml

Create a free Google Search Console account and submit your sitemap.

On-Page SEO & Off-Page SEO

Considered as advanced SEO, on-page SEO and off-page SEO are two important works in building and improving your page rankings.

From the point of including keywords into your pages and content, you are also required to publish high-quality content consistently and make sure that meta description, and title has rich-keywords for on-page SEO.

Off-Page SEO  optimization takes place off of your website such as by earning backlinks. 

This step is very important for SEO success.

What is White Hat SEO Technique?

For effective long-standing results, adapting white hat SEO techniques bring much favor. This is more sustainable for online business. Ensure to publish good quality content by selecting SEO keywords that add value to your content.

Earlier, if we used to add a lot many keywords as Google was recommending and it approved.

But now in 2021, we are expected to deliver user-focused content in a conversational style for the benefit of the audience.

Must Read : Digital Marketing Strategies Helped Improve Web Traffic for A Prominent Client

Website, blogs, social media, copywriting, SEO article writing, or general, Google’s algorithm highly recommends writing for an audience.

In fact, Google’s rule of E.A.T. (Expertise, Authoritativeness, Trustworthiness) is a top priority.

Therefore, not only make your website user-centric and user-friendly, but content-friendly. Keeping the purpose of content and solving the problems of the audience through your content makes it much easier for search engines to index your website, content and all other content assets.

Conclusion :

Checking Google analytics for website performance and building tricks to increase organic traffic is yet another proven method for increasing organic traffic.

Choosing Digital marketing agency services is best recommended as team members take care of each SEO assignment and do it specifically for achieving a set of goals and this is the most important requirement from the point view of achieving organic traffic.

Not all business SEO needs are similar which is why it comes as a priority to work on various tips to increase organic traffic of your site.

While there are simple ways to increase organic website traffic, at times due to emerging competition, it may be hard to immediately get indexed or grow traffic, and therefore taking research and following the SEO trends and understanding latest and advanced tips to increase traffic is a continuous process.

Name: Bharath Kakkireni

Director – KBK Business Solutions

Bharat Kakkireni is a passionate software developer and engineer with over a decade of experience both in India and the U.S. He has been working on many multifaceted IT projects helping local businesses and also collaborates with MNCs in developing software projects. He’s an active team leader in KBK solutions. He imparts training, mentoring, and leads teams towards high end efficient working systems. Bharat keeps himself busy in reading, writing and Internet marketing.